If, at first, you don’t succeed, innovate until you do.

If, at first, you don’t succeed, innovate until you do.

English writer Samuel Johnson said, “People need to be reminded more often than they need to be instructed.” So, I encourage you to remind yourself and your colleagues about this week’s QUI TAKEAWAY to deliver the World’s Best Customer Experience.

The “World’s Best” customer experience is not what “the World” sees, but what one customer personally FEELS.

English writer Samuel Johnson said, “People need to be reminded more often than they need to be instructed.” So, I encourage you to remind yourself and your colleagues about this week’s QUI TAKEAWAY to deliver the World’s Best Customer Experience.

QUI TAKEAWAY: First, analyze the journey to ask, “What are the potential dissatisfiers and how can we remove them?” When you ask and take action, a negative customer experience can be transformed into a neutral one. Now you are happy because customers were satisfied with their purchase of your product or service.

But that’s not good enough. Satisfied customers feel that their experience was good, not better, just average. Nobody raves about average. Satisfied customers will not return once they find a better experience or a lower price.

So don’t serve to sell to customers. And don’t serve to satisfy customers. Don’t treat customers as they expect to be treated. And don’t treat customers as YOU expect to be treated. Instead, treat customers a little better than they expect. Serve to WOW them!

Thereafter, your customer service mantra is: If, at first, you don’t succeed, innovate until you do.

Future-proof the customer experience. In addition to asking your people, “What happened?” after they’ve engaged with your customers, ask your people or your agentic AI bots, “What if?” Exceeding current customer needs and anticipating future customer wants will maximize the ROI of CX. So, always ask, “What happened?” and “What if?” Always be innovative. Don’t always be just good. Instead, always be GREAT out there!

When you remember and follow this QUI TAKEAWAY, you will deliver the World’s Best customer experience.

#customerservice #customerexperience #custserv #custexp #cx

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