
The “World’s Best” customer experience is not what “the World” sees it to be, but rather is what one customer personally feels it to be. To them, it’s their “World’s Best.”
English writer Samuel Johnson said, “People need to be reminded more often than they need to be instructed.” So, I encourage you to remind yourself and your colleagues about this week’s Rule of Three QUI QUOTES to deliver the World’s Best Customer Experience. Why only three? Because nobody can remember Number Four.
QUI QUOTE: Be GREAT out there!
Satisfied customers feel that their experience was good, not better, just average. Nobody raves about average. So don’t serve to satisfy customers. Don’t treat customers as they expect to be treated. And don’t treat customers as YOU expect to be treated. Instead, treat customers a little better than they expect. Serve to WOW them! Don’t be just good. Be GREAT out there!
QUI QUOTE: H2H
Customers don’t seek B2B or B2C businesses. They engage in businesses that are H2H. Human to Human. One to One. Heart to Heart. Customers don’t care much about your business. They only care how much you care about them. Your customers’ greatest emotional value comes from their personalized interactions with you, not from your “cash or credit” sales transactions. So, when it comes to your customers, you, and your business: Think RELATIONSHIPS or Go Broke. Literally.
QUI QUOTE: Innovation
Future-proof the customer experience. In addition to asking your people, “What happened?” after they’ve engaged with your customers, ask your agentic AI bots, “What if?” Exceeding current customer needs and anticipating future customer wants will maximize the ROI of CX. So, always ask, “What happened?” and “What if?” Always be innovative. Don’t always be just good. Instead, always be GREAT out there!
When you remember and follow the Rule of Three QUI QUOTES, you will deliver the World’s Best customer experience.
#customerservice #customerexperience #custserv #custexp #cx
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