
The QUI Rule of the Top Three Reasons Why Customers Hate Your Customer Service. Why only three? Because nobody can remember Number Four.
Although there are several reasons why customers hate your customer service, here is the QUI Rule of the Top Three Reasons Why Customers Hate Your Customer Service.
- Not living up to your promises. Employees always opening the store well after the posted time or closing even minutes before “closing time” is a broken promise. An item is not considered a menu or sales item unless you specify a limited quantity.
- An attitude of indifference among your employees. One employee can kill your business, and you won’t even know it when it happens. It could be your new employee who can’t answer questions about your product or is ill-equipped to handle customer problems. It may be a long-term employee who carries on a personal conversation with another employee while not acknowledging a customer’s existence in front of them. It may even be you when you fail to promptly respond to an email or phone call from a loyal customer.
- Not saying, “Thank you.” Odds are that your company does not have a monopoly on the product or service you sell. Not every customer has to do business with you. If you take their patronage for granted, you are simply saying you are okay with them shopping elsewhere.
Rather than serving poor or satisfactory customer service, earn customer loyalty to be Magnificently Boring to CARE.
- COMMUNICATE with every customer with a smile, eye contact, and polite interaction. Inform each customer transparently and interactively about the product’s or service’s function, liabilities, and advantages to them.
- ACKNOWLEDGE each customer’s presence and value to you and your business.
- RESPOND promptly and empathetically to each customer’s questions, concerns, and complaints.
- ENRICH the experiences and, ultimately, the lives of every customer.
Consistently CARE for your customers so repetitively that you feel it is boring, but to every customer, at that moment, you are Magnificent! Customers have an emotional connection with you. The more emotional the connections, the more memorable the experiences, and the more loyal the customers are. Loyal customers will return repeatedly, spend more money, and rave about you to others on social media. Consistency builds trust. Trust builds relationships. Relationships build loyalty. Loyalty builds your business. CARE Magnificently!
QUI Takeaway: Be Magnificently Boring to CARE! When you are Magnificently Boring to CARE, your customers are WOWED and happy, intent to return repeatedly, spend more money, and rave about you to others on social media.
#customerservice #customerexperience #custserv #custexp #cx
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